Hotel management. Why?
Tourism is an economic phenomenon with increasing strategic importance in worldwide economy.
The up to 900 million tourist trips in 2007 will increase in the future to become the main economic activity in the world.
Spain is aware of this growth: since the seventies, Spain was one of the main tourist destinations. Today it is the second tourism recipient country in the world. In the year 2018, nearly 87 million people visited Spain. This generates 3’4 million direct and indirect jobs, 20% of them in the service sector, and it keeps increasing. It exceeds the 11% of the Gross Domestic Product (GDP) and an annual increase of job offers is expected to up to 45.000. All this information reflects the great effort done by the Spanish tourist sector to provide with varied and qualified tourism services and products.
The hospitality sector must be more competitive and global attending to sociological changes and the new living habits inside the society, contributing to the country’s economical growth.
The sector is undergoing an important transformation in recent years due to business concentration processes, the growth of consolidated brands through the creation of franchises, internationalization or the entry of foreign investors and the COVID 19 pandemic, which contribute a series changes that make the company need more up-to-date information and better professionals.
The CSHG is aware of both this transformation and the internationalization process. For this reason, its mission is clear and objective: the contribution of qualified professionals who respond effectively to the demand of the sector.
Professional development
Service quality and excellence were slightly forgotten aspects in Spain until the 90s, in which a change, not only in the private sector but also in the institutions, took place. Times have changed, and customers are more and more demanding, so that formation improvement becomes crucial so as to train qualified professionals.
Nowadays, tourism is developing to sustainability and the search for excellence, offering unique experiences. Establishing a satisfaction bound between visitors and communities’ tourism resources in a reciprocal way. Professionals must diversify leisure offers and centres, such as CSHG, must offer more varied formative options.
This is clearly CSHG's main aim.